The
following sentence will be left out of this article: Automating your online business is one of the most important steps you
can take to insure your success on the internet. You're probably saying
to yourself "Thank goodness he left that out. I've been on the Internet
for a while, and if I know anything, it's that there are just too many
tasks to do each day to be really efficient and productive with them all."
Learning
to delegate and automate some of the routine activities of Web maintenance
is one way to insure your site's success and to give you much more time
in the day for the most important task which is that of the promotion
and marketing of your site.
Here are 5 simple ways to automate today:
1. Use auto-responders:
Probably one of the best-known and most popular ways to handle routine
messages to inquirers is the use of auto-responders. It is simple and
easy to set up your messages which usually involve several follow-up messages
to remind your visitors what you are offering and how to find your site
again.
Here are some free ones:
freeautobot.com
getresponse.com
sendfree.com
sendthisfree.com
2. Mailing list management:
If you are trying to run your own newsletter, handling the process by
yourself can eat up a lot of valuable time. In the beginning this
may be possible, but as your list grows and the tasks involved keep multiplying,
your time demands will increase also. There are lots of ways to manage
a mailing list including installing your own scripts and purchasing your
own software.
Weigh the pros and cons, but be sure and check out the possibility of
*outsourcing* the responsibility to a mailing list service.
Here are some to consider:
mail-list.com
zinester.com
groups.yahoo.com
topica.com
3. Use software:
There are many software options available depending upon your work online.
Here are some possible software applications available. Just do a search online.
4. Payment systems:
Well, this is just a no-brainer. It is just too simple not to do this
one. Having an automated payment system that allows you to accept credit
card payments for your products or services and is something that everyone
has to have to be successful online.
Here are a couple of third-party resources we recommend:
ClickBank.com
PayPal.com
5. AD tracking system:
If you are going to advertise your products and/or services online,
then it is critical that you track your results. Knowing how many
hits you got to your site is nice, but it won't take care of your questions
like, "Where did my traffic and sales come from?"
Implementing
these five time-saving helpers is a very important benchmark in moving
your business into a phase that will free up some time to insure your
success online. Best Web wishes for your promotional efforts.